MARY KAY LEADS INDUSTRY IN DOLLAR GROWTH

This year, Mary Kay earned the Bravo Growth Award, which distinguishes the company with the highest dollar growth in direct selling. Mary Kay Inc. earned $4 billion in 2014—$400 million more than in 2013—a growth that is uncommon for mature companies. Yet, at the same time, it is hardly a surprising feat, given the company’s vast international and digital presences, commitment to customer relations, and future-focused endeavors. Visionary Ideas Since its beginnings in 1963, Mary Kay Inc. has made a point of staying relevant through bold changes and high-quality products. Keenly attuned to the milieu of the day, Mary Kay has retained and gained loyal customers by anticipating the beauty and skin care needs and interests of women around the world. For example, new product lines aimed at millennials and boomers around the world cater to women of all ages and backgrounds. This inclination toward convenience, equity, and universality—engrained both in the products and in the company’s 3.5 million independent beauty consultants—bolsters the success of Mary Kay. Its expansionary visions led Mary Kay to rewarding partnerships and sponsorships, but also to international success: last year, the company derived a staggering 75% of its revenue from international markets. Further, with the advent of internet, the company built a vast support and training system for its beauty consultants, and an emphasis on customer service secured the company’s trustworthy reputation. With social media, the company is more engaged with its consumers than ever, and reaches fans all around the world, thus building brand loyalty and strengthening its accessibility to all kinds of women. Giving Back Of course, with great success comes great...

WHY MILLENNIALS ARE POSED FOR SMALL BUSINESS START-UP SUCCESS

The term “millennials” encompasses the generation of adults who reached young adulthood in or around the year 2000. Millennials are currently the target demographic for most advertising and marketing campaigns, as they tend to be active consumers, tech savvy, and conscious of beauty and fashion trends. Within the past few years, millennials have taken over the startup field, and about 29% of all entrepreneurs are between 20 and 34 years old. If you are a millennial and want to be your own boss, Mary Kay might be the opportunity you’ve been looking for. Keep reading to learn more about how millennials can thrive in Mary Kay careers as entrepreneurs and small business owners. Home Businesses Offer Freedom and Flexibility Most adults in the millennial generation are independent freethinkers who are bored by traditional “9 to 5” office jobs. Selling Mary Kay products from your home business affords you job flexibility, security, and independence. You don’t have to sit in an office all day or answer to any boss but yourself. Social Media Skills Will Boost Sales Another advantage of those who were born in the millennial generation is their deep knowledge and experience with technology. The majority of millennials have vast social media experience, allowing them to cater to and earn the business of a new demographic of young people who primarily get their inspiration for beauty products online. Social media is the perfect way to sell beauty, skincare, and makeup products from the comfort of your own home business. Opportunity to Make a Difference The Mary Kay Cosmetics company works with a number of different charitable organizations, and...

TAKE A PEEK BEHIND THE SCENES AT MARY KAY’S PRODUCTION PALACE

Mary Kay consultants are entrepreneurs who work hard from their home businesses to ensure that customers receive their makeup, beauty supplies, and other Mary Kay products. But the hard workers at Mary Kay’s Production Palace manufacture 200 million products per year that are sold by Mary Kay consultants. Watch this video for a behind-the-scenes look at Mary Kay’s Production Palace. You’ll get a first hand look at the high quality makeup and beauty products manufactured by Mary Kay Cosmetics.   If you’re interested in selling Mary Kay makeup in DFW, TX, contact Jill Moore, National Sales Director for Mary Kay Cosmetics. Mary Kay consultants run successful home business that afford them a steady income and flexible hours. For more information on starting your own Mary Kay business, visit our website or call us today at (214)...